What About Rural Health?™ (WARH™?) is a dynamic health communications brand powered by a global network of dedicated volunteers. As a global voice designed to spark meaningful conversations and resource-sharing to elevate rural health on the global agenda.
With over 3.4 billion people living in underserved rural communities worldwide—many facing alarming inequities in healthcare access—up to 60% lack essential services (WHO, 2023).
As a hub of rural health enthusiasts, policymakers, practitioners, and researchers, WARH™? promotes engagement, knowledge exchange, and solution-driven collaborations to improve healthcare delivery in limited-resource and hard-to-reach communities.
Founded with a vision to address health disparities in rural communities globally, What About Rural Health?™ (WARH) is committed to mirroring the intersectional issues ranging from education to climate, environmental, cultural sensitivity, technology, innovation, and more within rural health from a global perspective—driving conversations and actions that place rural health at the forefront of global health discourse.
Our approach to rural health will cover more than just healthcare access; we adopt digital advocacy, communication, research, community engagement, and knowledge-sharing, to bring visibility to the multifaceted issues creating rural health challenges while promoting learning and best practices that drive sustainable healthcare actions. Furthermore, What About Rural Health?™ explores rural health practices in developing economies and shares practical insights that can inspire innovative changes even in wealthier regions. By examining the interconnectedness of urban and rural health issues, we highlight why understanding diseases and other public health issues from a rural perspective is critical to improving global public health efforts.
At What About Rural Health?™, we share key learnings from rural healthcare to strengthen global health systems. By learning what works and what doesn’t, we uncover solutions that drive better health outcomes for everyone. Through education and community awareness, we empower rural communities, build stronger and healthier systems, and advocate for a healthier future for all.
Why Rural Health?
The rural-urban divide in healthcare is vast, with rural communities facing persistent challenges such as inadequate health facilities, limited access to skilled health professionals, and a lack of essential medical supplies. These gaps result in poor health outcomes, preventable deaths, and a lack of opportunities for rural populations to live healthy lives.
As the rural population continues to grow, the need for action becomes eminent. At What About Rural Health?™ We believe that rural health is not a niche issue, but rather a global health concern, and addressing them, especially in low-income communities, is critical for global health security. Therefore, we must work together, across all sectors with a common goal, to ensure that everyone, regardless of where they live, has access to the healthcare they deserve.
Our work is more than just a cause—it’s a movement. What About Rural Health?™ (WARH™?) drives change through targeted communication campaigns and strategic alliances with key global stakeholders, including:
With a global presence spanning Africa, Asia, Europe, and the Americas, What About Rural Health?™ collaborates with these partners to shape the future of rural health and advance a program agenda that delivers real, on-the-ground impact.
As we continue to grow, we remain committed to expanding our reach, influencing policy action, and driving systemic change to improve healthcare access for underserved communities worldwide.
A global health ecosystem where rural health receives greater attention; is no longer an afterthought but central to public health discourse. By driving conversations that shape informed policies, impactful programs, innovative solutions, and sustainable investments, we bridge healthcare gaps and ensure equitable access for underserved communities, regardless of geography.
We leverage multiple digital platforms to spark meaningful conversations that advance global health equity for rural communities. “What About Rural Health?™“ is a dynamic digital resource hub where rural health enthusiasts, policymakers, researchers, and practitioners converge to bring visibility to rural health issues. Through knowledge sharing, collaboration, community engagement, resource mobilization, advocacy, education, and scholarly exchange, we will drive actionable and sustainable solutions for improving equitable healthcare accessibility.
What About Rural Health?™ (WARH?™) is more than a communication brand. It is a global movement for rural health equity, leveraging digital storytelling, advocacy, and collaboration to ensure rural health is prioritized in global health discourse, policy, and investment.
WARH?™ Studios leverage innovative podcasting platforms to transform storytelling with immersive audio and visual content, featuring real-life accounts, expert insights, cutting-edge research, and current events. This approach delivers authentic rural health narratives directly from the source, making it a powerful tool for advocacy.
Supported by strategic campaigns, the podcast extends its reach, sparking dialogues, inspiring action, and influencing policy changes. With each episode, WARH?™ Studios™ turns storytelling into a catalyst for equitable healthcare access—ensuring that rural health issues are not just heard but impossible to ignore.
The WARH?™ Studio & Podcast is a powerful platform that amplifies real-life rural health experiences, elevating the voices of those affected and those working to solve these challenges. Combining expert insights with policy discussions, we bring these critical conversations to a global audience, driving awareness and action. each episode:
The WARH?™ newsletter is curated to keep our audience informed, engaged, and connected to the latest developments in rural health.
WARH?™ is building a global network of volunteers who contribute their expertise, time, and passion to advancing rural health.
Volunteers engage in content creation, grassroots advocacy, policy discussions, and research collaborations to amplify the Rural Health Conversation and drive sustainable change
WARH?™ hosts Community of Practice (CoPs) on LinkedIn and Facebook, a space for experts and advocates to connect, collaborate, and engage in knowledge-sharing.
These communities provide ongoing discussions, expert-led conversations, and a knowledge hub for rural health equity.
WARH?™ leverages multiple digital platforms to disseminate high-impact, visually engaging rural health content.
Engagement: Use polls, quizzes, and “Ask Me Anything” sessions to involve the audience.
Engagement: Participate in trending health conversations and tag influential stakeholders, host periodic twitter spaces on rural health.
Engagement: Build community groups for resource sharing and networking.
Engagement: Tag policymakers and global health organizations to spark professional discussions
Engagement: Encourage comments and collaborations with healthcare influencers
Each piece of content is crafted to educate, inspire action, and sustain the dialogue on rural health issues.
WARH?™ hosts webinars and live discussions featuring global health leaders, policymakers, and rural health practitioners. These events:
WARH?™ collaborates with community-led initiatives, government agencies, global health organizations, and research institutions to shape policy and funding decisions.
this includes:
Chinasa U. Imo is a development and global health policy strategist with over a decade of experience in the health development sector. She specializes in designing and implementing policies and programs that strengthen health systems, enhance governance, foster social accountability, and expand access to quality healthcare, particularly for underserved populations such as women, youth, and children in low-resourced, hard-to-reach, and volatile communities.
What About Rural Health?™ (WARH?™) is more than a communication brand. It is a global movement for rural health equity, leveraging digital storytelling, advocacy, and collaboration to ensure rural health is prioritized in global health discourse, policy, and investment.
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